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Showing posts with the label Branding Methods

Best Cadbury advertisement example to inspire your next campaign

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Image courtesy Nyoooz Sweet Success: Unwrapping Cadbury's Irresistible Marketing Tactics in India Once upon a time in the bustling streets of India, where every corner flooded the aroma of spices and the melodies of diverse cultures, a sweet revolution was about to unfold. Little did anyone know that a humble British chocolate brand would soon captivate the hearts of millions and become an integral part of India's confectionery landscape. This is the enchanting story of Cadbury in India. Image courtesy Cadbury Cadbury has consistently used emotional storytelling in its advertising campaigns. They often feature heartwarming stories that revolve around love, sharing, and happiness. Here are some examples of Cadbury's advertisements in India along with the marketing tactics they employed: The Arrival of Sweet Dreams In 1948, Cadbury set foot on Indian soil. Its arrival was unassuming, but its aspirations were...

KFC's Success Story - Legendary Branding!!

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Colonel Sanders' Smiles, Shared Worldwide: KFC's Heartfelt Branding! Back in 1930s, where a man named Colonel Harland Sanders, armed with an irresistible recipe of 11 herbs and spices, began serving his crispy and delectable fried chicken at a gas station in Corbin, Kentucky. Little did he know that this would be the birth of a legendary culinary empire! Here's how branding contributed to KFC's triumph: Iconic Logo and Visual Identity The distinctive depiction of Colonel Sanders with his white suit, bow tie, and welcoming smile instantly identifies KFC, even from a distance, created instant brand recognition and familiarity among consumers. Memorable Slogans and Catchphrases The timeless and catchy slogan "Finger Lickin' Good" has become synonymous with KFC's delectable fried chicken. It perfectly captures the essence of the brand's mouthwatering food experience. The "Original Recipe"...

Role of a Designer in Branding

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Unleashing Branding Brilliance: A Designer's Perspective on Crafty Techniques!! As designers, we hold the keys to unlock the true potential of a brand's identity. From the stroke of a pen to the click of a mouse, we craft visual wonders that ignite emotions and forge lasting connections. Join us on this creative odyssey as we unravel the secrets behind crafting unforgettable brand experiences! Logo Design - Where Art and Identity Collide! At the core of branding lies the enchanting realm of logo design. Designing a visually appealing and memorable logo that encapsulates the essence of the brand and serves as its primary visual mark. Website Design - Where Imagination Meets Technology! A mobile-friendly website ensuring the brand stays relevant and adaptable to changing trends and customer preferences. A well-optimized website attracts more organic traffic, improving brand visibility. Branding Collateral: Elevating Br...