How big brands like Netflix, Amazon utilize Artificial Intelligence (AI) in email marketing
How AI is Revolutionizing Email Marketing: A Guide for the Modern Marketer In today’s digital world, where inboxes are constantly bombarded with messages, standing out in email marketing is more challenging than ever. Enter Artificial Intelligence (AI) — the game-changer that’s transforming how businesses connect with their audiences through email. Whether you’re a seasoned marketer or just getting started, understanding how AI can enhance your email strategy is essential. Let’s explore how AI is changing the game in email marketing through real-world branding examples that show just how impactful this technology can be. Personalization Like Never Before: Netflix Netflix is a master at using AI to create personalized experiences. Their recommendation system is well-known for suggesting shows and movies based on viewing history and preferences. When it comes to email marketing, Netflix applies similar techniques. Subscribers receive email