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Showing posts with the label Email Design

Why Your Fonts Don't Work in Email templates—and How to Fix Them (With Examples!)

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Why Your Fonts Don't Work in Email—and How to Fix Them Decoding Fonts in Email: A Practical Guide for Marketers "I spent hours designing this email, but the font looks completely different when I preview it!" If you’ve ever said this, you’re not alone. In the world of email marketing, font rendering is one of the most frustrating issues — especially when your beautiful, branded font gets replaced with Times New Roman or Arial in your subscriber's inbox. 😓 Fonts may seem like a small thing, but in the world of email design, they can make or break your brand's look. Let’s break down why it happens and how to fix it with practical tips and code examples. Why Fonts Break in Emails Emails aren’t like websites. They don’t have full support for custom fonts or modern CSS. Here’s why: Limited Font Support Most email clients only support web-safe fonts by default. Anything fancy, like Google Fonts or custom brand fonts,...

Why Your Email template Looks Broken in Outlook and How to Fix Them Like a Pro!

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Fixing Outlook Email Rendering Issues No More Broken Emails: 10 Rendering Fixes Every Marketer Should Know Are you frustrated with Outlook's inconsistent rendering of your beautifully crafted email templates? You're not alone. Outlook's use of the Word rendering engine for desktop versions, particularly older ones, introduces unique challenges for email designers. Since the Word rendering engine was primarily built for processing documents rather than rendering HTML emails, it has limitations in interpreting modern HTML and CSS techniques commonly used in email design. In this blog, we'll explore some common rendering issues in Outlook email templates and provide practical solutions to help you overcome them. A. Outlook Adds Random White Lines to Emails Random white lines in Outlook emails are a common rendering issue and can be frustrating for email designers. These lines often appear between table ce...

How to create a Responsive HTML Email Campaign - Complete Tutorial

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How to Create a Responsive HTML Email - Step by Step Tutorial How to Create a Responsive HTML Email - Complete Guide for Beginners Creating a responsive HTML email involves using a combination of HTML and CSS to ensure your email displays well across various devices and email clients. This tutorial will guide you through the process step-by-step, complete with coding examples. Set Up the Basic HTML Structure Start with a basic HTML template. Use the following boilerplate code as a foundation: <!DOCTYPE html> <html lang="en"> <head> <meta charset="UTF-8"> <meta name="viewport" content="width=device-width, initial-scale=1.0"> <title>Responsive HTML Email</title> <style> /* Basic reset and styles */ body { margin: 0; padding: 0; width: 100% !important; ...

Responsive and Mobile-First Email Design: A Quick Technical Guide for Developers

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Responsive and Mobile-First Email Design Responsive and Mobile-First Email Design: A Technical Deep Dive With most emails now opened on mobile devices, ensuring that your emails are both responsive and mobile-first is not just optional, it's essential. This blog will guide you through the technical aspects of designing emails that not only look great on any device but also perform well in terms of engagement and deliverability. 1. Understanding Responsive vs. Mobile-First Design Responsive Design : This approach uses media queries to adjust the email layout based on the screen size. The design begins with a desktop layout, which is then adapted for smaller screens. Mobile-First Design : Here, the email is designed primarily for mobile devices, with enhancements made for larger screens. This method ensures that the most critical elements are optimized for the smallest screens, which are increasingly the primary viewing pla...