KFC's Success Story - Legendary Branding!!
Colonel Sanders' Smiles, Shared Worldwide: KFC's Heartfelt Branding! Back in 1930s, where a man named Colonel Harland Sanders, armed with an irresistible recipe of 11 herbs and spices, began serving his crispy and delectable fried chicken at a gas station in Corbin, Kentucky. Little did he know that this would be the birth of a legendary culinary empire! Here's how branding contributed to KFC's triumph: Iconic Logo and Visual Identity The distinctive depiction of Colonel Sanders with his white suit, bow tie, and welcoming smile instantly identifies KFC, even from a distance, created instant brand recognition and familiarity among consumers. Memorable Slogans and Catchphrases The timeless and catchy slogan "Finger Lickin' Good" has become synonymous with KFC's delectable fried chicken. It perfectly captures the essence of the brand's mouthwatering food experience. The "Original Recipe"...