Html Email Campaign Best Practices
Secret Sauce: The Ingredients for a Sizzling Email Campaign 🌶️ Designing email templates that render across all email clients can be challenging due to variations in rendering engines and support for HTML and CSS. Here are some best practices for designing responsive email templates ensures that your emails look great and function properly on various devices and screen sizes, including desktops, laptops, tablets, and smartphones. 1.Use Table-based layout (Fluid Layout) Using table-based layout in HTML emails is a common practice due to the limitations of HTML and CSS support in many email clients like Outlook. Tables can be used to create simple responsive layouts that adapt to different screen sizes without relying heavily on media queries. 2.Use inline CSS Many email clients don't support external CSS stylesheets, so it's best to use inline styles. Place CSS rules directly within HTML tags using the "style" attribute.